Search Engine Marketing
Search engines are modern-day phonebooks and encyclopedias, accessible to billions of people at any time with the click of a button. If you’re not being strategic about how you leverage this, you’re living in the past.
Monitoring your page experience to improve your search engine traffic
Google has announced that they will evaluate page experience in their algorithm to determine search … Read More
E-A-T: Using Structured Data to Market Yourself to the Machines
As SEOs, we spend a lot of time optimizing websites so that they’re technically sound. … Read More
Google Ads vs. Facebook Ads: Which Tool Is Best For Your Business?
The digital landscape for retailers has never been more competitive. In the past two and … Read More
PPC During the Coronavirus Pandemic
This blog was written during the 2020 COVID Pandemic. For many businesses, COVID-19 has disrupted several … Read More
Getting Ahead of the Marketing Curve for Voice Search
Like a futuristic capability straight out of The Jetsons, voice-led technology is quickly dominating how … Read More
Search Engines Can Tell If Your Content Sucks
Over the past few years, we’ve noticed a “return to quality” movement. Maybe it’s just … Read More